Hilton Hotel: The Douglas Club

Industries

Hospitality & Leisure

Year

2020

Services

Sick Of The Sh#t Tech Support (SOTS)

In late 2019, Hilton Hotels came to WebOracle to discuss the launch of their second flagship hotel in the Melbourne CBD located on Little Queen Street. Despite an unexpected delay in 2020 due to Melbourne’s lockdowns, it has remained one of the most anticipated hotel and hospitality CBD openings in recent years.

WebOracle implemented our proven methodology; we conducted market research to ensure a strategic and targeted digital marketing strategy to help drive market awareness and engagement.

We have since been working with the Hilton team to build the online platforms for their onsite restaurant, Luci, and sister bar, The Douglas Club. In addition to helping with elements of website design and UX, we are in charge of all online marketing for both venues, including strategic SEO & Google Ad campaigns. The effective use of a range of our bespoke digital solutions and ongoing tech support through our Sick of the Sh#t! tech solution package helps Hilton get everything they need under one roof.