Luci

Industries

Food & Drink

Year

2020

Services

Website Design
Website Development
User Experience
Google Adwords
Google Compliance
Content Formatting
Digital Marketing Strategy
SEO

In late 2019, Hilton Hotels came to WebOracle to discuss the launch of their second flagship hotel in Melbourne CBD located at Little Queen Street. Despite an unexpected delay launching in 2020 due to the Melbourne lockdown, it has remained one of the most anticipated hotel and hospitality CBD openings in recent memory.

WebOracle started with our proven methodology process. We conducted market research to ensure a strategic and targeted digital marketing strategy to help drive market awareness and engagement. We have also been working with the Hilton

team to build the online platforms for their onsite restaurant, Luci, and sister bar, The Douglas Club.

In addition to helping with elements of Website Design and UX, we are in charge of all online marketing for both venues which includes strategic SEO & Google AdWords campaigns.

The effective use of a range of our Bespoke Digital Solutions and ongoing Tech Support through our Sick of the Sh#t! Tech Solution Package helped Hilton get everything it needed under one roof.