Heritage Cherry

This was hands down one of the more exciting projects to come through our doors last year. Heritage Cherry was a complete end-to-end services project. The Heritage Cherry team originally approached us in 2018 to help create a strong online brand, with a focus on eCommerce, which appealed to the high end Vintage Guitar market globally. Working closely with our Branding expert Tim Meyer, WebOracle provided an impactful, relevant and connecting logo, coupled with a standout colour pallet and branding guideline resource, which strongly positions Heritage Cherry in the world of vintage guitars.

Tim also set about working closely with the Heritage Cherry team to create a visually impactful Style Guide, which was the basis for all the designs moving forward.

Once the branding guidelines were set, our team then focused on creating the wireframes for the new website, which provided the basis of all the page layouts and formed the framework for the design to come. This included all their signage, brochures and merchandise.